Privacy Policy

1. Introduction

frostlumen AG ("we", "our", or "us") is committed to protecting your privacy and personal data. This privacy policy explains how we collect, use, store, and protect your personal information when you visit our website or use our beauty influencer marketing services. We are the data controller for the personal data we collect about you.

2. Data We Collect

We collect and process the following types of personal data collection occurs through various channels:

• Contact Information: Name, email address, phone number, company name, and postal address when you contact us or request our services
• Website Usage Data: IP address, browser type, device information, pages visited, time spent on pages, and referring websites
• Communication Data: Records of correspondence and communications with our team
• Marketing Preferences: Your preferences regarding marketing communications and cookie settings
• Professional Information: Information about your business, brand, marketing goals, and campaign requirements

3. How We Use Your Information

We use of your data is based on legitimate business interests and your consent where required. We process your personal information for the following purposes:

• Providing and delivering our beauty influencer marketing services
• Responding to your enquiries and providing customer support
• Developing and improving our services and website functionality
• Sending marketing communications (with your consent)
• Complying with legal obligations and protecting our business interests
• Analysing website usage to enhance user experience

4. Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about our use of cookies, please refer to our Cookie Policy.

5. Data Sharing and Third Parties

We do not sell your personal data. We may share your information with:

• Service providers who assist us in delivering our services (under strict confidentiality agreements)
• Analytics and advertising platforms (Google Analytics, Google Ads) in accordance with their privacy policies
• Legal authorities when required by law or to protect our rights
• Business partners only with your explicit consent

6. Your Rights

Under GDPR and Austrian data protection law, you have the following your rights regarding your personal data:

• Right of Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Request limitation of processing
• Right to Data Portability: Request transfer of your data
• Right to Object: Object to processing for marketing purposes
• Right to Withdraw Consent: Withdraw consent at any time

7. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy. Contact information is typically retained for 7 years after last contact, website analytics data for 26 months, and marketing data until you withdraw consent. data retention periods comply with Austrian and EU legal requirements.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. This includes encryption, secure servers, access controls, and regular security assessments.

9. International Data Transfers

Some of our service providers may be located outside the European Economic Area (EEA). When we transfer your data internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions by the European Commission.

10. Children's Privacy

Our services are not directed at children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

11. Changes to This Policy

We may update this privacy policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our website and updating the "Last updated" date.

12. Contact Us

If you have any questions about this privacy policy, wish to exercise your rights, or have privacy concerns, please contact us:

13. Supervisory Authority

If you believe we have not handled your personal data in accordance with this policy or applicable law, you have the right to lodge a complaint with the Austrian Data Protection Authority (Datenschutzbehörde) or your local supervisory authority.

14. Legal Basis for Processing

We process your personal data based on the following legal grounds under GDPR: consent for marketing communications and cookies, legitimate interests for business operations and website analytics, contractual necessity for service delivery, and legal obligations for compliance requirements.